Mattel

Shannon Blum
July 29, 2020 - 5:39 am
Mattel announced the Barbie 2020 Campaign Team is set to expose all girls to public leadership roles and pique their interest in shaping the future.
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Johnny Lopez
April 30, 2020 - 5:30 am
The coronavirus pandemic has put a spotlight on those individuals who are doing their part to make the sure rest of us are safe and healthy. To further honor those heroes, Mattel is launching a new line of toys in the likeness of front-line workers.
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Johnny Lopez
February 19, 2020 - 6:23 am
Mattel has launched a new collection of Barbie dolls to honor the upcoming Tokyo 2020 Summer Olympics. Each doll will represent one of five new sports being introduced to the summer sports program this year.
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Tarrah Gibbons
January 29, 2020 - 8:51 am
Mattel is expanding its Barbie Fashionistas collection, calling it the "most diverse doll line." More skin tones!⁣ More body types!⁣ More unique looks!⁣ ⁣ Express yourself with #Barbie #Fashionistas – the most diverse doll line. -- Shop now: https://t.co/zTVjMZsjVy . #WeAreBarbie ⁣ pic.twitter.com/...
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CBS
CBS News
October 18, 2019 - 10:36 am
What do Barney – the purple dinosaur – and "Get Out" actor Daniel Kaluuya have in common? Well, they're about to be coworkers, embarking on a film that will reveal a never-before-seen side of Barney. Kaluuya's 59% production company along with Mattel films and Valparaiso Pictures will produce a new...
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Tarrah Gibbons
October 08, 2019 - 9:02 am
All rise! Judge Barbie is taking the bench! Mattel unveiled its newest offering: the Barbie Judge Doll, its 2019 Barbie Career of the Year Doll. The company announced the new doll in a post on their official Twitter account on Monday. The verdict is in! With over 200 careers since 1959, this year...
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Mattel
CBS News
September 25, 2019 - 5:18 pm
Mattel may be best known for Barbie — a doll that epitomizes femininity for many people — but now it's rolling out a new line of gender-neutral dolls. The $30 toys are aimed at children who "don't want their toys dictated by gender norms," the company said. "Toys are a reflection of culture and as...
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Tarrah Gibbons
September 25, 2019 - 12:19 pm
Mattel, the creator of Barbie is launching a line of dolls that is aimed to break gender barriers. The new gender-inclusive dolls are called Creatable World and the dolls have different hair, clothes and accessory options. In our world, dolls are as limitless as the kids who play with them...
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CBS News
CBS News
September 11, 2019 - 7:41 am
Mattel will debut a "Day of the Dead" Barbie to commemorate the traditional Mexican holiday that takes place in the fall. The limited-edition Día de Muertos Barbie will hit shelves Thursday and retail for $75, according to the toymaker. The holiday, which celebrates the annual Mexican festival when...
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Mattel
Rebekah Sager
August 26, 2019 - 8:43 am
In conjunction with Women's Equality Day, Mattel honors Civil Rights icon Rosa Parks with a Barbie in her likeness. Known as the mother of the modern civil rights movement, in 1955 Parks became a symbol of civil disobedience by refusing to give up her seat on a bus. Her stance launched the...
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