Lori Melton

Recent Posts

Article
October 28, 2019 - 11:00 am
Sales is a multi-faceted profession that requires several key components for success. A good salesperson should be empathetic towards customers and tune into their needs, wants and feelings. You should also be friendly, optimistic, genuine, committed, driven and knowledgeable about your product or...Read more
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Article
October 16, 2019 - 6:35 pm
Being a successful salesperson is a two-part process. To sell a product, you need to engage your customer and get them emotionally attached to your product. Selling the features of a product is not the same as closing a deal to generate a sale. Closing is arguably the most important part of the...Read more
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Article
September 10, 2019 - 12:00 pm
Whether sharing policy updates, hosting a planning or strategy session, or discussing important objectives and goals, meetings are a critical communication forum for businesses of every size. Today’s digital landscape includes a variety of apps that are designed to simplify meeting planning, which...Read more
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